E110 is classified as a food additive in many regions, and its use is regulated by food safety authorities. In Europe, it falls under the E number system, which categorizes food additives based on their functional properties. While E110 continues to be permitted, there is a growing movement among consumers advocating for natural alternatives. Many individuals prefer foods colored with natural dyes extracted from plants, fruits, and vegetables, leading to a shift in the market dynamics towards organic and natural choices.
As an emulsifier, carrageenan works by reducing the surface tension between oil and water phases, thus facilitating the stabilization of emulsions. The polysaccharide chains adhere to the oil droplets, forming a protective layer that prevents coalescence and separation. When used in food products—such as dairy, sauces, and dressings—carrageenan enhances the visual appeal and mouthfeel, contributing to a creamier texture and richer flavor profile.